All the experienced will-blog-for-food readers know that this is the time of year where 97% of the content turns into sports talk. Listen, it’s not that football is the only thing I want to write about from August through February, but it’s pretty hard to have new experiences to relay to my readers when I spend every waking minute watching football, tinkering with my fantasy teams, second-guessing my suicide pool & pick ‘em league decisions, and sweating out $5 bets that will determine whether I can splurge for the beef-flavored Ramen or not.

I promise to try to get my girlfriend or dog to do something ridiculous enough from time-to-time that it becomes blogworthy material, but no promises.

But for the football fans, rest assured that I’ll be building off last year’s success of putting out a weekly picks and a weekly recap article during every week of the football season.

Now the biggest dilemma I wrestle with here at the WBFF headquarters is how to entice sports fans to read my material when they’re already getting blasted in the face by the constant fire hose of information coming from respected websites and columnists. If you’re like me, you can seriously waste an entire day refreshing your Twitter feed and clicking on all the interesting football links. There are the updates from local media outlets on your favorite team, the ESPN.com articles, the more hardcore sites like Rotoworld and Football Outsiders, the newer sites like Grantland and Sports on Earth…In my world, it can seriously go from 7am to 6pm in the blink of an eye on a good football-reading day.

The most obvious reason you should put more value on my football posts than anything else you read is because of the actual results. In my picks against the spread during the 2012 season, I went 150-109-8, a 58% win rate. I was good over a long sample size during the 17-week regular season (57%), and I was better in the small sample size of the playoffs, going 8-3 (73%).

If you had bet $110 on every game I predicted over the season, you would have profited $3,010.

I also won my two season-long Pick ‘Em leagues and one of my two fantasy leagues. And if you stuck with me for the Suicide Pool picks, you at least got through week 9 alive.

I’m not saying this to brag, but I am telling you it’s probably not a coincidence that the first year I’ve paid such close attention to the NFL (watching every preseason game, reading as much info about all 32 teams as possible, having a minimum of three devices broadcasting games on Sundays at my apartment) is also the year where I’ve had the most success.

And 2013 is no different. We’re only 16 days away from the Thursday night opener between Baltimore and Denver, and I’m finally caught up on all things football. I’ve read all the football content the internet has to offer—fantasy and regular—and I’ve watched more preseason football than I thought humanly possible while maintaining a only-slightly-strained relationship with my girlfriend.

I’m about one week away from locking in all my predictions for the year.

And that’s what you’ll see coming up over the next two weeks on the blog. Later on Tuesday we’ll have a New England Patriots preview from a Rhode Island news reporter who actually makes a living covering the team. He did me the favor of providing a guest Patriots blog while I focus my attention across the entire NFL landscape.

And early next week you’ll get predictions on the exact number of games each team will win in 2013. Guest blogging regular Nkilla will be assisting me like last year, and we’ll be competing to see who can come closest to guessing each team’s win total (a bet that involves the winner picking the loser’s alcoholic beverages in Vegas is on the line).

We’ll also be providing answers to key questions like “Who will pass for the most yards in the NFL this year?” and “How many times per game will Jim Harbaugh berate a referee or act like a five-year-old whose parents told him he couldn’t have any ice cream?”

And that’s where the other main reason to read my stuff comes into play, for the lighter side of football. Why shouldn’t we debate whether it’s Jerry Jones or Titans owner Bud Adams who’s really the new Al Davis? Why wouldn’t we create a fake scenario in which Larry Fitzgerald orchestrates the murder of all three of his 2012 quarterbacks? (Note to Carson Palmer: Fitzgerald just might finally snap if you don’t prove to be at least a minor upgrade from Ryan Lindley.)

So for as much as we’ll be giving intelligent, game-changing advice throughout the football season, we’ll also be putting an equal amount of energy into calling out the ridiculous shit that will inevitably transpire when two teams of HGH-enhanced guys battle on the football field. Speaking of unnecessary rage, here’s the play that’s getting the most buzz these days. I guess because one guy tried to use another guy’s helmet as a weapon and he’s now suspended for week 1 of the regular season.

My final thought for the day is this: Every football fan should be watching preseason football. Why? Because for as much as you can read about other peoples’ choices for breakout players, sleeper fantasy candidates and important position battles, only watching with your own two eyes will really give you the insight you need. Have faith in your ability to accurately predict which fringe wide receivers look good enough to grab at the end of your fantasy draft, only after you’ve watched them in preseason.

And besides, it’s about time to recondition your girlfriend/wife/mother/whoever you live with that football is coming and they’d better get used to you sitting on your ass for upwards of 11 hours each Sunday.

Oh yeah, and….IT’S FUCKING FOOTBALL! What more do you need?

My advice is to DVR all the preseason games (especially week 3 coming up), which are available on the NFL Network, and then quickly go through at least the first half of each one. If you fast forward all the non-football stuff and even use the “skip ahead 30 seconds” button on your remote control in between plays, you’ll knock out a half of football in 35 minutes while still seeing the important stuff. No-brainer.

And my second piece of advice is to come back to this blog often over the next six months for entertaining goodness.